Pi-Consulting

Pi Consulting works direct with advertisers, whether domestic, multi-national or global.

Services offered

Pi Consulting offers consumer services to advertisers in the following forms:

1. Pi-Chart TM consumer insight analyses based on existing consumer data
2. New consumer insight studies linking Pi’s proprietary questionnaire to advertisers’ proprietary or contracted research programs
3. Internet-based surveys
4. Interpretive consumer insight reports
5. Competitive and niche-marketing studies
6. Reinterpretation of existing studies
7. Desk-research-based consumer insight reports
8. New product development opportunity studies
9. Media compatability and affiliation studies
10. International attitude comparisons.
11. Trending of consumer values and attitudes over time

International, multi-lingual capability

Our services are fully international. Pi personnel have worked in 35 countries across five continents, and lived in 11 of them.

The Pi model already exists in Spanish and French versions. German, Portuguese and other versions are coming soon.

We can already work directly with research sources in English, Spanish, French, German and Portuguese. Other languages can be handled with the help of a reputable (and marketing-literate) translation agency.

Market sectors covered

Pi has already conducted studies in the following product fields:

* Alcoholic Beverages
* Automotive
* Computing and IT
* Consumer Electronics
* Cosmetics
* Demographics
* Entertainment Industry
* Fashion
* Financial Services
* Food
* Gaming and Lotteries
* Health and Pharmaceutical
* Leisure activities
* Lifestages
* Media
* Non-Alcoholic Beverages
* Personal Care
* Premiums and Promotions
* Property
* Publishing
* Sportswear
* Telephone Services
* Travel

Next steps

Pi will be happy to run an immediate feasibility study on your project.

We look forward to hearing from you.