Pi-Consulting

Pathways to Consumer Insight

December 28, 2005

Chart 4: Indexing

by

The structure of the Pi-Chart is completed by adding in a series of concentric circles, representing a numerical scale from 0 to 200. Each of the radii of the circle represents a range of possible index scores from 0 to 200. The red circle marked “100” represents the norm against which the index score is established: in other words, any point falling INSIDE the red circle represents a below-average score for that descriptor. A point falling OUTSIDE the red circle means an above-average score for that descriptor.

Chart 4

Leave a Reply

You must be logged in to post a comment.


[powered by WordPress.]

internal links:

Working With Pi

Pathways to Insight

search blog:

archives:

July 2010
M T W T F S S
« Mar    
 1234
567891011
12131415161718
19202122232425
262728293031  

Subscribe:

Pi Quote of the Day

Pi Chart of the Week

Take the Pi Test

Related Papers

What others are saying

Links to other sites

27 queries. 0.787 seconds